Your daily shot of hope and encouragement.
What's the ideal economic environment to get a free high-efficiency upgrade worth tens of millions dollars? It's not when things are flush. "I think we're in it right now," says George Sakellaris, CEO of Ameresco, a company that installs high-efficiency energy infrastructure for institutional customers like governments or universities around the country. "The more concerned people get about their operating costs, the better we are."
Chances are, you've thrown out some plastic already today. And you're going to throw out a lot more. In fact, Americans generated 30 million tons of plastic waste in 2009. That's more than 12% of our total waste. Try as you might to lessen your contribution to that giant pile of plastic, though, and you might find it difficult. A bottle of water here or there, sure, but most of what you consume comes in plastic, and there aren't many alternatives.